Nguyen, Tan Nhat, Trang Nguyễn Võ Hoàng, and Liên Hà Ngọc Thuỳ. “THE EFFECTS OF VISUAL MERCHANDISING ON GENERATION Z CUSTOMERS’ STORE PATRONAGE: EVIDENCES FROM FAST-FASHION RETAILING IN HO CHI MINH CITY”. HUFLIT Journal of Science 10, no. 4 (August 31, 2026): 88–102. Accessed November 8, 2026. https://hjs.huflit.edu.vn/index.php/hjs/article/view/390.